Grocery Ecommerce Platform
A grocery ecommerce platform is software that enables supermarkets and grocery retailers to sell groceries online through a branded website, mobile app, or both. Unlike generic ecommerce platforms, grocery ecommerce platforms are built to support large product catalogs, weighted items, substitutions, delivery slots, pickup, loyalty, inventory integrations, and order fulfillment.
Why it matters
Grocery retail has operational needs that standard ecommerce tools often cannot handle without heavy customization.