Magento Alternative for Grocery: Wave Grocery

The ecommerce platform built for grocery, streamlining everything from ordering and fulfillment to loyalty and delivery.

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Built-in grocery features at a lower cost.

Wave Grocery starts at $299/month with a pay-as-you-grow model, allowing you to scale without extra customization costs. Magento starts at $1,800 and does not include the grocery features you need.

Make bulk product and price updates. Check your inventory in real-time. All through our built-in Admin Panel.

Sell weighted product options, offer product cutting choices, and manage micro-fulfillment hubs from day 1.

Our delivery management software reduces delivery costs by up to 45%, optimizing routes and balancing delivery loads in real-time. Powered by Nash Delivery.

Offer your customers AI-powered product replacements for out-of-stock items, with alternatives based on their preferences.

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Migration & Onboarding

Migrate from Magento to Wave Grocery in 30 days

Moving platforms shouldn't disrupt operations. Our team handles the migration end-to-end  data transfer, integrations, and go-live so you can switch with zero data loss and minimal downtime.

What we migrate

Product catalog, including weighted products and variations
Customers & order history, where available
Store settings, delivery zones, and delivery slots
Promotions, bundles, and loyalty setup
SEO essentials, URL mapping and redirects to protect rankings

Our 5-step migration process

01
Week 1

Discovery & migration plan

We map your setup, integrations (ERP/CRM/POS), catalog structure, and fulfillment workflows.

02
Week 1-2

Data import & configuration

We migrate your catalog and configure weighted items, cutting options, substitutions, and delivery logic.

03
Week 2-3

Integrations

We connect Wave Grocery to your systems and validate real-time stock and pricing sync.

04
Week 3-4

Testing & training

QA on ordering, picking, delivery, and admin flows. Your team gets training and a go-live checklist.

05
Week 4

Go-live & hypercare

We launch and monitor performance closely, with fast support to resolve anything immediately.

Why migrations are low-risk with Wave Grocery

We've migrated grocery operations before: our process is structured, repeatable, and designed to keep your customer experience smooth throughout the switch.

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Native top-rated Mobile App. No development costs.

Build your grocery mobile app with our 4.7 rated, white-label mobile app platform. Add your branding, product catalog, offers and more, and go live! No development costs, just pay as you grow.

Building a custom mobile app with Magento typically requires an investment of $50–$200 per hour in development costs.

4.7
Average App Store & Play Store rating
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Affordable, transparent pricing with no hidden fees.

Wave Grocery fees start at $299/month for organizations handling a few hundred orders per month. Our fee scales with your order volume. You pay more as your store earns more. Our fees include all the features and support you need to scale, because we want to grow together.

  • Support: 24/7 access to our expert team.
  • Integrations: seamless connection with payment systems, CRMs, and more.
  • Security: enterprise-level protection for your data and transactions.
  • Updates: automatic feature upgrades and improvements.
  • Lifetime access: All future features included at no extra cost.

In contrast, Magento setup costs can start at $30,000 and quickly escalate to $100,000+, with additional monthly ongoing expenses potentially reaching $15,000 or more. Magento doesn't include support, integrations, or automatic updates in its base pricing. Over time, you'll face reinvestments and additional costs to stay competitive.

Why Wave Grocery is a better Magento alternative

  • No unexpected costs: Unlike Magento, our fee covers everything, from integrations to security, so you won’t face any hidden charges.
  • Built for growth: As your business expands, our platform evolves with you. No large reinvestments or expensive upgrades needed.
  • Cost-effective: Our shared revenue model means you pay based on your success. We're committed to making your growth our priority.
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Why Wave Grocery is faster than Magento

  • Simplified approach: Our platform is optimized for grocery businesses, with a focus on ease of use and scalability. This allows us to skip lengthy custom development phases and accelerate delivery.
  • Agile implementation: With our in-house team handling both design and development, we can prioritize your project and rapidly iterate, cutting down time spent on back-and-forth
  • Pre-built integrations: We offer ready-to-go integrations with leading systems like payment gateways, inventory management, and CRM, significantly reducing setup time.
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Higher NPS. Happier partners.

Wave Grocery has an impressive Net Promoter Score (NPS) of 59, significantly higher than Magento's 43. This means more grocery retailers would highly recommend Wave Grocery to their peers, highlighting our strong customer satisfaction and loyalty.

Net Promoter Score measures if Wave Grocery customers would recommend the product, using a scale from -100 to 100

Out-of-the-box features included.No costly customizations.

Wave Grocery
Wave Grocery
Magento (Adobe Commerce)
Magento (Adobe Commerce)
Pricing (per month)
Pricing (per month)
$299+, all-inclusive, pay-as-you-grow
$299+, all-inclusive, pay-as-you-grow
$2,000/month, plus implementation & customization costs
$2,000/month, plus implementation & customization costs
Weighed products
Weighed products
Fresh products cuts
Fresh products cuts
Bundle offers
Bundle offers
Personalized search bar
Personalized search bar
Layout optimized for grocery
Layout optimized for grocery
Built-in mobile app
Built-in mobile app
Real-time inventory updates
Real-time inventory updates
Delivery slot management
Delivery slot management
Provided
Not provided
Needs customizations

Use the systems you’re already using. Transfer your data effortlessly.

No-risk migrations

We know how critical your data is, and migrating it is a routine task for us. With Wave Grocery, you can rest easy, our expert team handles the entire process with precision and care. We ensure zero data loss and zero disruption to your business. You’ll never have to worry about your customers’ experience or your data security with us.

Easy integrations

Complex integrations can disrupt smooth operations. Wave Grocery ensures uninterrupted functionality by offering seamless integration with your existing systems (ERP, CRM, PoS), allowing your business to run without friction or delays.

Don’t see your ERP or ecommerce platform in list? Let us know at info@wavegrocery.com

We support every step of the way.

At Wave Grocery, you’re not just another client. You’ll work directly with our industry experts who understand the unique needs of grocery businesses.

From setup to daily management, we’re here to resolve any technical issue quickly, with personalized support from a dedicated team member who knows your business.

Unlike Magento, which offers generalized support and requires an expensive Enterprise edition for more personalized service, we provide personalized assistance.

We’re committed to ensuring your business operates smoothly, with no issues left unresolved.

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FAQs

Is Magento a good fit for online grocery?

Magento can power ecommerce, but grocery often requires additional development for operational workflows like delivery slots, substitutions, and weighted products. For many grocers, that means higher cost and longer time-to-launch.

Why choose Wave Grocery instead of customizing Magento?

Wave Grocery is purpose-built for grocery. You get weighted products, cutting options, delivery logic, and grocery-optimized search out of the box-without long development cycles or expensive custom builds.

How long does it take to migrate from Magento to Wave Grocery?

Most grocers can migrate in about 30 days, depending on catalog size and integrations. We handle the migration plan, data transfer, integration work, testing, and go-live support.

Will I lose my SEO rankings if I migrate?

A well-planned migration protects SEO. We help with URL mapping and redirects, and we validate key technical SEO elements before and after launch.

Can Wave Grocery integrate with our ERP, CRM, or POS?

Yes. Wave Grocery supports integrations with the systems grocers rely on. We’ll review your setup and confirm the best integration approach during discovery.

What support do we get after launch?

You get ongoing support from a team that understands grocery operations-so issues get resolved fast and you’re never stuck troubleshooting alone.

Ready to switch to Wave Grocery?

Wave Grocery isn’t just the best alternative to Magento, it’s a better fit for your grocery store than Magento itself.
Migrate to Wave Grocery in 30 days, with our team’s dedicated support throughout the process.

Switch today

Grow your online grocery business with Wave Grocery

Talk to a dedicated Success Manager about your goals.
See how your custom grocery e-shop would work.
Check compatibility with your existing systems.
Get the pricing plan that fits your needs.

Wave Grocery has been a vital part of creating a fantastic web and mobile shopping experience for our customers, supporting various local product collections, different store set ups and our participation in marketplaces. We are extremely pleased with the fast and professional support provided and we definitely recommend their services.

Costas Z.
Ecommerce Manager | ANEDIK Supermarkets | 404 stores | Greece

Wave Grocery handled the technical side with ease and got us operational. They solved the tricky questions I couldn’t get answered elsewhere.

Rajah S.
Owner | Premier Danebury | 1 store | London, UK

As a small farm-to-table grocer new to e-commerce, I was overwhelmed until finding Wave Grocery. Their team didn't just provide software, they became true partners in our digital journey. While we focused on harvesting fresh produce, they handled every technical aspect of our online launch. I couldn't have done it without their personalized support!

Mateo B.
Owner | Lakeview Farm Store | 1 store | FL, US
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