Wave Grocery: The purpose-built grocery ecommerce platform for scaling online sales

Wave Grocery enables supermarkets and grocery retailers to manage online ordering, mobile apps, picking, delivery, loyalty, and integrations without relying on generic ecommerce workarounds.

Zero app-stack bloat. Built specifically for grocery economics.

Schedule Your Call

Best Ecommerce Platform for Grocery: Features Others Can't Match

High-converting grocery storefront: Shoppers reorder quickly, find products easily, and share fresh-item preferences at checkout.

Branded mobile app:
Drive higher lifetime value with app-exclusive promotions, real-time push notifications, and a direct digital connection that market aggregators can't touch.

Efficient in-store picking:
Cut order prep time with guided routes, automated substitute suggestions, and handheld barcode scanning.

Flexible delivery & pickup:
Offer curbside pickup, store-to-door delivery, dynamic timeslots, and capacity management that scales with staff availability.

Centralized admin control:
Manage pricing, stock, delivery windows, banners, and catalog changes across one or multiple locations from a single dashboard.

Grocery loyalty & retention:
Run personalized deals, loyalty programs, and basket upsells tailored to grocery buying behaviors.

Learn more

Best Ecommerce Platform for Grocery: Features Others Can't Match

High-converting grocery storefront: Shoppers reorder quickly, find products easily, and share fresh-item preferences at checkout.

Branded mobile app:
Drive higher lifetime value with app-exclusive promotions, real-time push notifications, and a direct digital connection that market aggregators can't touch.

Efficient in-store picking:
Cut order prep time with guided routes, automated substitute suggestions, and handheld barcode scanning.

Flexible delivery & pickup:
Offer curbside pickup, store-to-door delivery, dynamic timeslots, and capacity management that scales with staff availability.

Centralized admin control:
Manage pricing, stock, delivery windows, banners, and catalog changes across one or multiple locations from a single dashboard.

Grocery loyalty & retention:
Run personalized deals, loyalty programs, and basket upsells tailored to grocery buying behaviors.

Learn more

Happy customers. More sales.

Our platform has a 59 NPS (Net Promoter Score), while the industry average is 35. We deliver the specialized tools and support grocery retailers need to increase sales and keep their customers happy.

Net Promoter Score measures if Wave Grocery customers would recommend the product, using a scale from -100 to 100

Convert higher with industry-leading rates.

Our web conversion rate stands at 2.9%, and our mobile app conversion rate soars at 6.2%, surpassing the industry average of 3%.

Get in touch

Conversion rate comparison

Outshine the competition with our Mobile App.

Get your white-label mobile app, designed specifically for seamless integration with your webstore and ERP system. Our partners' mobile apps score a 4.7 rating on both Google Play and the App Store, which translates to happy customers.

4.7
Average App Store & Play Store rating
Get in contact

Built for grocery workflows, not patched together with add-ons

Our competitors require costly add-ons, customizations, and third-party apps to offer what our platform has already built-in.

Wave Grocery
Wave Grocery
Shopify
Shopify
Magento
Magento
BigCommerce
BigCommerce
Pricing (per month)
Pricing (per month)
$299, all-inclusive, pay-as-you-grow
$299, all-inclusive, pay-as-you-grow
$2,000 plus apps and customization costs
$2,000 plus apps and customization costs
$1,800 plus implementation & customization costs
$1,800 plus implementation & customization costs
$1,500 plus customization costs & extra features
$1,500 plus customization costs & extra features
Grocery-specific features
Grocery-specific features
Real-time inventory tracking
Real-time inventory tracking
Fresh produce management
Fresh produce management
Built-in mobile app
Built-in mobile app
Support focused on grocery
Support focused on grocery
Picker app
Picker app
Customer loyalty programs
Customer loyalty programs
Provided
Not provided
Needs customizations

Aggelos K.

CEO | ANEDIK Kritikos Supermarkets | 404 stores | Greece

Flexible pricing and adaptability drove growth and success

In the era of shrinking margins, we are very happy we partnered with Wave Grocery for our digital transformation. The 360 approach of their platform ensured at the same time a flexible pricing plan with no upfront investments while allowing for adjustments based on market changes and/or product success.

Lamprini N.

Ecommerce Manager | Thanopoulos SM | 3 stores | Greece

100% specialized in the grocery industry

Wave Grocery is built for supermarkets, not generic open-source platforms. It combines clean design with end-to-end online ordering, mobile apps, fleet management, and flexible promotions. It integrates seamlessly with our systems, keeping daily operations uninterrupted.

Fits Directly into Your Existing Retail Stack

Don't rewrite your entire back office. Wave Grocery sits seamlessly on top of your existing operational stack, keeping inventory, orders, and pricing synced across systems in real time.

ERPs & POS Systems: Sync live inventory, price updates, and SKU adjustments automatically.

Payment Gateways & Local Logistics: Connect secure local processors and dynamic last-mile delivery providers effortlessly.

CRMs & Analytics: Unify customer shopping data across online and in-store touchpoints.

> Don’t see your current tech vendor? Our API-first framework lets us connect to virtually any legacy system.

The tools you're looking for are not on the list? Contact us.

FAQs

What is the best e-commerce platform for grocery retailers?

The best platform is one designed around the operational realities of grocery: variable product weights, fast repeat ordering, store-specific inventory, substitutions and fast pick/pack workflows. Purpose-built platforms like Wave Grocery handle these natively, whereas generic platforms require costly app additions.

Can I build a grocery store on Shopify?

Yes, but as your order volume grows, Shopify requires dozens of third-party apps to handle essential grocery functions like delivery slots, substitution management, and picker app workflows. This often leads to high monthly app fees, slower site speeds, and integration failures during order fulfillment.

Why is Wave Grocery a better alternative to generic systems?

Unlike generic ordering scripts, Wave Grocery is built for supermarket chains and independent grocers who need native POS/ERP integrations, complex multi-store inventory routing, specialized picker app software, and enterprise-level retention loyalty tools.

Can Wave Grocery support multi-store chains with different localized inventories?

Absolutely. Wave Grocery allows grocers to manage store-specific pricing, local inventory availability, pickup/delivery radiuses, and unique fulfillment schedules for one or hundreds of store locations from a single admin panel.

See How Wave Grocery Performs for Your Store Operations

Book a direct strategy call with a Wave Grocery specialist. We’ll review your current tech stack, walk through a live demonstration of our web and mobile platforms, and show you how to streamline your fulfillment.

  • Explore live store previews using real grocery catalog structures.
  • Review system compatibility with your current POS, ERP, or CRM software.
  • Calculate your total cost savings compared to generic app stacks.

No commitment required. 30-minute operational review.

Book Your Call

Grow your online grocery business with Wave Grocery

Talk to a dedicated Success Manager about your goals.
See how your custom grocery e-shop would work.
Check compatibility with your existing systems.
Get the pricing plan that fits your needs.

Wave Grocery has been a vital part of creating a fantastic web and mobile shopping experience for our customers, supporting various local product collections, different store set ups and our participation in marketplaces. We are extremely pleased with the fast and professional support provided and we definitely recommend their services.

Costas Z.
Ecommerce Manager | ANEDIK Supermarkets | 404 stores | Greece

Wave Grocery handled the technical side with ease and got us operational. They solved the tricky questions I couldn’t get answered elsewhere.

Rajah S.
Owner | Premier Danebury | 1 store | London, UK

As a small farm-to-table grocer new to e-commerce, I was overwhelmed until finding Wave Grocery. Their team didn't just provide software, they became true partners in our digital journey. While we focused on harvesting fresh produce, they handled every technical aspect of our online launch. I couldn't have done it without their personalized support!

Mateo B.
Owner | Lakeview Farm Store | 1 store | FL, US
By clicking “Let’s talk” you agree to the Privacy Policy & Terms of Use.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.