Cold Chain
Cold chain refers to the temperature-controlled process used to store, pick, pack, and deliver chilled or frozen grocery products safely. It helps maintain product quality and food safety from storage to customer handoff.
Why it matters
Grocery ecommerce must protect freshness and safety, especially for dairy, frozen foods, meat, seafood, and prepared meals. See 12 online grocery delivery challenges and Wave Grocery delivery software.
Related: last-mile delivery.